Spend even a day in a major Japanese city like Tokyo or Osaka and you
won't be able to ignore them: 'idols,' or heavily produced and promoted
men and women who perform across media genres and platforms. They appear
in magazines and advertisements, perform on TV and on stage, recorded
and live. Though central to the workings and experience of media in
Japan, idols have unfortunately had only a marginal place in the
scholarship. This collection offers the most complete and compelling
account of one of the most fascinating and least understood aspects of
Japanese media culture today. It brings together a group of
interdisciplinary scholars who engage the study of media, gender and
celebrity. Sensitive to history and the contemporary scene, essays cover
male and female idols, production and consumption, industrial
structures and fan movements.
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